Webinar

Enhancing Enterprise Analytics with Foot Traffic Data

November 10, 2021
 at 
1:00 pm
 EST

While most businesses are leveraging geospatial insights about their physical assets, many are not factoring in the impact of consumer activity, preventing them from seeing the full picture. Aggregated and anonymized foot traffic data, like SafeGraph Patterns, fills in the gaps to empower organizations with a complete view of how location impacts their business.

Tune into a technical webinar led by the SafeGraph product team to learn how mobility data provides detailed insights that fuel the most accurate trade area analyses, competitive intelligence, site selection, and more. 

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Webinar

Enhancing Enterprise Analytics with Foot Traffic Data

November 10, 2021
 at 
1:00 pm
 EST

While most businesses are leveraging geospatial insights about their physical assets, many are not factoring in the impact of consumer activity, preventing them from seeing the full picture. Aggregated and anonymized foot traffic data, like SafeGraph Patterns, fills in the gaps to empower organizations with a complete view of how location impacts their business.

Tune into a technical webinar led by the SafeGraph product team to learn how mobility data provides detailed insights that fuel the most accurate trade area analyses, competitive intelligence, site selection, and more. 

Register now

Speakers

Jeff Ho
Jeff Ho
Technical Product Manager @ SafeGraph

Jeff Ho is a Technical Product Manager at SafeGraph. His professional background is in Data Science and Product, having worked in data-driven advertising, remote sensing, and natural disaster monitoring. He received his PhD in Civil & Environmental Engineering from Stanford University, where he developed new methods using satellite imagery to understand the ecosystem impacts of climate change.

Webinar

Enhancing Enterprise Analytics with Foot Traffic Data

November 10, 2021
 at 
1:00 pm
 EST

Abstract

Geospatial data enables organizations to harness the power of location for deeper insight and analytics. But while most businesses are leveraging geospatial insights about their physical assets, many are not factoring in the impact of consumer activity, preventing them from seeing the full picture.

Aggregated and anonymized foot traffic data, like SafeGraph Patterns, fills in the gaps to empower organizations with a complete view of how location impacts their business. Not only does mobility data provide detailed information about how many people visit a specific place and how long they stay, but it also reveals the neighborhoods they come from and where else they go. These insights fuel the most accurate trade area analyses, competitive intelligence, site selection, and more. 

Tune into a technical webinar led by the SafeGraph product team to learn how Patterns data is curated specifically for geospatial, consumer-based analytics, as well as tips and tricks for leveraging mobility data.

CONTENTS

Speakers

Jeff Ho
Jeff Ho
Technical Product Manager @ SafeGraph

Jeff Ho is a Technical Product Manager at SafeGraph. His professional background is in Data Science and Product, having worked in data-driven advertising, remote sensing, and natural disaster monitoring. He received his PhD in Civil & Environmental Engineering from Stanford University, where he developed new methods using satellite imagery to understand the ecosystem impacts of climate change.