SafeGraph Places Serves As The Source Of Truth For Physical Places

SafeGraph’s flagship Places dataset represents the source of truth of over 6,400,000 points-of-interest (POI) in the US & Canada. This includes core location information, spatial hierarchy metadata, place traffic data, and more.

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SafeGraph Places Serves As The Source Of Truth For Physical Places

SafeGraph Points-of-Interest Logo
Core Places
Over 6,400,000 point-of-interest locations where consumers spend time or money.

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SafeGraph Patterns Store Insights Logo
Geometry
Building footprints with spatial hierarchy for all POIs in the Core dataset.

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SafeGraph POI Data Matching Logo
Patterns
Foot-traffic insights for places derived from anonymized mobile devices.

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Why Choose SafeGraph Places?

Three Core Competencies Make SafeGraph Places Stand Out

Data Quality - our machine learning and rigorous processes makes us expert dedupers so the data comes out clean and accurate.

Data Coverage
- SafeGraph Places covers over 6.4M POIs in the US & Canada including over 5,500 brands.

Trusted Partner
- we value transparency and publish everything - including our flaws - on our docs site. Customers trust that we are not hiding anything.

Industry Use-Cases For Places Data

Financial Services & Insurance

  • Private equity due diligence
  • Risk management and risk underwriting
  • Investment analytics

Retail & Real Estate

  • Shopper demographics and visitation patterns
  • Inform site selection strategy
  • Live trade area analysis

Marketing & Advertising

  • Create location-based audiences
  • Tell the story between store behavior and campaign performance
  • Location data for ads, measurement or analytics

Geospatial Analytics

  • Mapping and GIS software
  • GIS services

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