Jesse is the founder and CEO of Gateway X, a venture studio focused on DTC brands. Previously, he was the co-founder and CEO of Ampush, a digital marketing firm which he bootstrapped to an eight figure exit.
Jesse and Auren break down some of the nuances of digital marketing and discuss the state of marketing on the major tech platforms today. They also discuss Red Ventures, “the most impressive company you’ve never heard of.”
Jesse is an expert on DTC companies and shares his insights on the space overall, including where he thinks the next major companies will be built. Auren and Jesse also do a deep dive into the venture studio model and explore how Jesse structures the business and hires CEOs.
Jack Abraham is the founder of Atomic, a startup studio that has launched several dozen companies including Hims & Hers, Openstore, and Bungalow. Before starting Atomic, Jack co-founded Milo, which he sold to eBay.
Auren and Jack discuss how the studio fund model works and what’s allowed Atomic to be successful in a space where many other studios have failed. Jack breaks down the process of finding scalable ideas and deciding which ones to allocate resources to.
Auren and Jack also dive into the history of the startup studio model and highlight the success stories of companies like Uber, Twitter, and Moderna that originated from studios. They also discuss the benefits of starting a company during a downturn, scaling companies quickly, and the art of branding for both DTC and B2B companies. Jack also shares his thoughts on what’s made Miami a tech hub and where the city will be going in the future.
World of DaaS is brought to you by SafeGraph & Flex Capital. For more episodes, visit safegraph.com/podcasts.
Javier de la Torre is Founder and Chief Strategy Officer at CARTO, a spatial analytics and intelligence platform. Javier and Auren dive into the journey behind CARTO and the tactics Javier used to drive step-function growth for the business through the different stages of its history. Javier explains the role partnerships and self-serve played in their go-to-market strategy and the power behind product-led growth.