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Olvin Uses SafeGraph Data to Build a More Accurate and Reliable Store Visit Attribution Model

Customer spotlight

Olvin Uses SafeGraph Data to Build a More Accurate and Reliable Store Visit Attribution Model

Learn how Olvin uses SafeGraph data for a more accurate and reliable store visit attribution model that drives valuable store-level foot traffic insights.

Case Studies

IdealSpot’s Local Market Research Platform Powered By SafeGraph Places Data
IdealSpot’s Local Market Research Platform Powered By SafeGraph Places Data
IdealSpot’s Local Market Research Platform Powered By SafeGraph Places Data
Learn how SafeGraph Places data powers IdealSpot’s local market research platform, and allows IdealSpot's customers to better understand new customer demand trends, track changes in local competition, & make more data-driven real estate decisions.
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Dosh’s Card-Linked Offers Platform Is Powered By SafeGraph Places Data
Dosh’s Card-Linked Offers Platform Is Powered By SafeGraph Places Data
Dosh’s Card-Linked Offers Platform Is Powered By SafeGraph Places Data
Learn how Dosh used accurate store location data from SafeGraph Places (vs. data sourced from credit card networks), and why this helped Dosh onboard new retailers faster onto their card-linked offer platform.
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Media Storm's Location-Based Audiences Using SafeGraph POI Data
Media Storm's Location-Based Audiences Using SafeGraph POI Data
Media Storm's Location-Based Audiences Using SafeGraph POI Data
SafeGraph's points of interest building footprints (geofences) data helped Media Storm turn noisy geolocation (GPS) data into precisely defined location-based audiences. For better online-to-offline attribution, Media Storm will use SafeGraph data to help measure store visit lift.
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We pored through spreadsheets to isolate categories and look for issues in the data. And SafeGraph was the clear winner. There was just so much weird, junky stuff in the other datasets, it just didn't pass basic data quality. So kudos to SafeGraph for a solid product.

- Nic Babb, VP of Product, Adomni

From the beginning of our data sourcing process, SafeGraph provided the most comprehensive and actionable POI dataset. Their coverage of the top 1,000 restaurants is unmatched and invaluable.

- Ben Anderson, Senior Manager of Market, Customer, and Competitive Intelligence, Sysco

Forecasting models quickly became irrelevant when COVID-19 hit. We turned to SafeGraph Patterns foot traffic data to radically improve downstream visibility and build greater trust with customers.

- Shawn Carver, CEO, Fiddlehead