With tracking, consent, and privacy being such hot-button issues these days, we needed to make sure we had all of our bases covered. SafeGraph ended up being the perfect combination of data quality, business integrity, and standardized delivery—all wrapped into one.
We pored through spreadsheets to isolate categories and look for issues in the data. And SafeGraph was the clear winner. There was just so much weird, junky stuff in the other datasets, it just didn't pass basic data quality. So kudos to SafeGraph for a solid product.
Our work-from-home variable, fueled by SafeGraph data, became the dominant predictor of a new baseline and, even more, was stronger than any other economic variables we had previously used.
SafeGraph data gave IdealSpot an extensive and reliable perspective on local market conditions across America and enabled IdealSpot to model business performance in ways that were impossible before.
From the beginning of our data sourcing process, SafeGraph provided the most comprehensive and actionable POI dataset. Their coverage of the top 1,000 restaurants is unmatched and invaluable.
IdealSpot provides the commercial real estate ecosystem with data-driven local market intelligence and risk analysis powered by SafeGraph data.
Consult reliable location data when building your retail strategy and identify customer profiles, brand affinities, and behavior trends that lead to stronger investments backed by researched insights.
Use SafeGraph data to further segment your analysis by specific brands or NAICS code categories. See our global coverage of top brands to compare and contrast markets.
Quality is your priority, so it's ours too. We rigorously verify our data to power your products with the highest quality ingredients.