POI Data for Lead Generation: Automating CRM Enrichment and Territory Planning
Scale revenue with POI data—automate lead gen, power CRM integration, optimize territories, and uncover new opportunities with SafeGraph.
Esri User Conference 2025 Recap
Highlights from Esri UC 2025: POI as infrastructure, data conflation, government-commercial collaboration, enterprise GIS, and AI + spatial convergence.
Product Spotlight: How Geocoded Address Data Powers Global Location Intelligence
Standardized, geocoded address data in hard-to-source countries to power global mapping, delivery, verification, and fraud prevention.
Product Spotlight: Enriching Transaction Data with SafeGraph Places
Enrich transaction data with SafeGraph Places to improve analytics, reduce fraud, and power cleaner, smarter AI and fintech workflows.
Product Spotlight: Enhanced Filtering with SafeGraph’s Category Tags & Amenity Data
Filter locations with precision using SafeGraph’s Category Tags & Amenity Columns. Perfect for site selection, targeting, and location-based search.
ICSC 2025 Recap: The Data Arms Race Is On
The most recent ICSC conference in Las Vegas brought together thousands of leaders across retail, commercial real estate, and technology.
Improving Location Intelligence with Richer Category and Amenity Data
Understanding a place goes beyond its name and address. Businesses, marketers, and data teams rely on places data to power personalization, enhance search, ensure compliance, and drive strategic decisions. Yet, many datasets provide only high-level industry codes or vague classifications, making it difficult to extract meaningful insights. SafeGraph’s March 2025 release expands category_tags and introduces […]
SafeGraph 2024 Year in Review
SafeGraph 2024 Year in Review As 2024 comes to a close, we’re reflecting on a year filled with milestones, exciting growth, and some unforgettable moments. From major product enhancements to new leadership and team adventures, it’s been a year that’s truly shown the strength of the SafeGraph team and community. Product Enhancements That Transformed 2024 […]
AI Boom: How Data Center Investments Are Shaping the Future
Learn how AI’s growth is driving major data center investments, reshaping infrastructure to support rising computational demands across key regions.
How SafeGraph Powers Location-Based Audiences
Discover how SafeGraph’s accurate POI and polygon data powers precise, location-based audience targeting to enhance ad performance and scale your marketing efforts.
Unacast Announces Strategic Partnership with SafeGraph to Bring Enhancements to the Unacast Insights Platform
This blog was reposted with permission from Unacast | Author: Unacast | Original Source The Unacast Insights Platform Levels Up With SafeGraph’s Premium Point of Interest Data Today, Unacast announced a strategic partnership to incorporate SafeGraph Places into its location intelligence product suite. SafeGraph’s point of interest (POI) data is now paired with Unacast’s machine […]
Supercharge Your Revenue with Places Data
Discover how Point of Interest (POI) data can revolutionize lead generation for retail brands. Learn strategies to boost revenue and refine your sales approach in Miami. Download
Leveraging Places Data to Make Informed Investment Decisions
Unlock informed investment decisions with market mapping using free POI data. Analyze Starbucks vs Dunkin’ locations with competitive intelligence and site selection insights.
How Commercial Data Sharing Will Develop in 2024
Understand the role of places data in building location-based audiences, including top use cases, best practices, & real world examples.
The Ultimate Guide to Location-Based Audiences
Understand the role of places data in building location-based audiences, including top use cases, best practices, & real world examples.
DataChronicle Architecture: Achieving Traceability for Large-scale Data Processing in SafeGraph
DataChronicle Architecture: Achieving Traceability for Large-scale Data Processing in SafeGraph