Network Planning
Measure consumer activity at precise locations to optimize network performance and planning.
Attribute mobile pings to unique locations at multiple levels of granularity, from Census Block Groups (CBGs) to specific units within a property.
Foot traffic and POI data provide necessary context for planning network expansion based on consumer needs.
With the help of SafeGraph data, in4mation insights was able to build a ‘work-from-home variable’ to understand the impact of changing commuter mobility patterns to inform their clients’ strategic plans.
We pored through spreadsheets to isolate categories and look for issues in the data. And SafeGraph was the clear winner. There was just so much weird, junky stuff in the other datasets, it just didn't pass basic data quality. So kudos to SafeGraph for a solid product.
SafeGraph data gave IdealSpot an extensive and reliable perspective on local market conditions across America and enabled IdealSpot to model business performance in ways that were impossible before.
As human beings, we are social creatures to our core, and need interaction with others. People are typically in three places—their residence, place of employment, and a third location often related to socialization and enjoyment. SafeGraph is a powerful partner to understand human behavior through the lens of data and location intelligence.
SafeGraph Places helps us more accurately create location-based audiences -- the result of this is more efficient ad spend for our clients.
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Quality is your priority, so it's ours too. We rigorously verify our data to feed your data models with the highest quality ingredients.
