Network Planning

Accurately Identify Bandwidth Needs at Specific Locations and Times

Measure consumer activity at precise locations to optimize network performance and planning.

Network Planning

Understand Where Consumers Are Going, and When They Go

Attribute mobile pings to unique locations at multiple levels of granularity, from Census Block Groups (CBGs) to specific units within a property.

Understand Where Consumers Are Going, and When They Go

Plan Networks Based on Real Consumer Activity and Need

Foot traffic and POI data provide necessary context for planning network expansion based on consumer needs.

Plan Networks Based on Real Consumer Activity and Need

See How in4mation insights Uses SafeGraph Data to Model Changes in Consumer Behavior

With the help of SafeGraph data, in4mation insights was able to build a ‘work-from-home variable’ to understand the impact of changing commuter mobility patterns to inform their clients’ strategic plans.

See How in4mation insights Uses SafeGraph Data to Model Changes in Consumer Behavior

We pored through spreadsheets to isolate categories and look for issues in the data. And SafeGraph was the clear winner. There was just so much weird, junky stuff in the other datasets, it just didn't pass basic data quality. So kudos to SafeGraph for a solid product.

- Nic Babb, VP, Product

We evaluated several sources of places data for the United States and found the SafeGraph data to be the best overall fit for Esri's requirements, given its relative currency, completeness, and accuracy.

- Deane Kensok, ArcGIS Content CTO

SafeGraph data gave IdealSpot an extensive and reliable perspective on local market conditions across America and enabled IdealSpot to model business performance in ways that were impossible before.

- Josh Winters, Chief Technology Officer

We consider SafeGraph data the ‘source of truth’ for all retail site operations. If non-client data sources don’t match to SafeGraph data, we consider it bad information.

- Preston Reed, Founder and CIO at Footmarks

SafeGraph data is at the core of our data pipeline and plays an integral role in completing the customer journey from exposure to in-store visit, transforming OOH into a performance-based media.

- Nicholas Wooten, SVP of Marketing & Innovation

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Quality data ingredients at scale

Quality is your priority, so it's ours too. We rigorously verify our data to feed your data models with the highest quality ingredients.

10M+

POI

8,500+

Brands

400

Categories

188

Countries

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