Consumer Insights

Understand Consumer Behavior’s Impact on Your Business

See who your customers are, what they spend, and what other brands they engage with.

Consumer Insights

Understand What Consumers Are Doing and How Much They Spend

Consumer behavior and POI data enable you to enrich customer profiles with brand affinities and activity trends.

Understand What Consumers Are Doing and How Much They Spend

Context for Consumer Activity and Spending Habits

Adding brand and POI context to consumer behavior patterns enables you to derive deeper insights and meet demand. 

Context for Consumer Activity and Spending Habits

See How Dosh Connects Brands to Consumers for a More Accurate Customer Rewards Program

By integrating SafeGraph data, Dosh was able to improve their go-to-market workflow, deliver a better customer experience to its users, and realize revenue faster from its partner retailers.

See How Dosh Connects Brands to Consumers for a More Accurate Customer Rewards Program

With tracking, consent, and privacy being such hot-button issues these days, we needed to make sure we had all of our bases covered. SafeGraph ended up being the perfect combination of data quality, business integrity, and standardized delivery—all wrapped into one.

- Scott Stoltzman, Director of Data Science, RCLCO

We pored through spreadsheets to isolate categories and look for issues in the data. And SafeGraph was the clear winner. There was just so much weird, junky stuff in the other datasets, it just didn't pass basic data quality. So kudos to SafeGraph for a solid product.

- Nic Babb, VP of Product, Adomni

Our work-from-home variable, fueled by SafeGraph data, became the dominant predictor of a new baseline and, even more, was stronger than any other economic variables we had previously used.

- Mark Garratt, Partner and Co-Founder, in4mation insights

SafeGraph data gave IdealSpot an extensive and reliable perspective on local market conditions across America and enabled IdealSpot to model business performance in ways that were impossible before.

- Josh Winters, Chief Technology Officer, IdealSpot

Using SafeGraph’s POI and business listing data helped Dosh onboard new retailers faster onto our platform which decreased time-to-revenue, speeding up our whole business.

- James Fenelon, Director of Product Management, Dosh

Quality data ingredients at scale

Quality is your priority, so it's ours too. We rigorously verify our data to power your products with the highest quality ingredients.

30M+

POIs

9,000+

Brands

400+

categories

200+

Countries & Territories

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