Location Intelligence for Snap

Use precisely curated places data to increase user engagement, accurately attribute user visits to specific places, and optimize advertisement reach while reducing the manual lift from Snap engineers to source and clean messy datasets.

View the dashboard
Location Intelligence for Snap
Location Intelligence for Snap

Easily provide the precision Snap users and advertisers expect.

Avoid inaccurate visitation models

Ditch sourcing and hand drawing polygons- leverage validated, accurate building and parking lot polygons to determine user visits to specific places.

Expand Snap Map’s global reach with detailed and diverse POI coverage

Understand all places Snap users are visiting, whether national chain, mom-and-pop store, or public facility.

Speed up time to value for advertisers

Prepopulate visit data to places prospective advertisers are interested in and preview their expected traffic.

Location Intelligence for Snap

Use precisely curated places data to increase user engagement, accurately attribute user visits to specific places, and optimize advertisement reach while reducing the manual lift from Snap engineers to source and clean messy datasets.

Visualize and measure parking lot coverage and related places. View the interactive map >

Easily provide the precision Snap users and advertisers expect.

Avoid inaccurate visitation models

Ditch sourcing and hand drawing polygons- leverage validated, accurate building and parking lot polygons to determine user visits to specific places.

Expand Snap Map’s global reach with detailed and diverse POI coverage

Understand all places Snap users are visiting, whether national chain, mom-and-pop store, or public facility.

Speed up time to value for advertisers

Prepopulate visit data to places prospective advertisers are interested in and preview their expected traffic.

Use accurate data to elevate the user experience

Points of Interest
Accelerate global expansion with the most comprehensive POI database to expand reach across a wide range of places categories.
Learn more about our Places dataset
Building Footprints
Gain a better understanding of where Snap users go with precise polygon data including parking lots, building footprints, and spatial hierarchy metadata.
Learn more about our Geometry dataset
Foot Traffic
Analyze consumer trends based on foot traffic patterns to provide Snap’s advertisers insight on user behavior.
Learn more about our Patterns dataset
Transactions
Enrich POIs with aggregated transaction data to see how and why users spend money at specific locations.
Learn more about our Spend dataset

Enhance Snap Map's Current Visitation Model

Leverage highly precise surface parking lot and building polygons to improve visit attribution accuracy for advertisers. Mitigate churn by establishing accurate visit forecasts to establish confidence for advertisers early in the sales cycle.

View the interactive map >

Enhance Snap Map's Current Visitation Model

Increase User Engagement with Targeted Outreach

Use mobility data with precise POI geofences to determine if a device visited a specific place. Build campaigns based on real visit data to places Snap cares about and improve the Snap user experience while increasing their engagement.

Read the white paper >

Increase User Engagement with Targeted Outreach

Don’t Just Take it From Us

Media Storm took noisy geolocation data and turned it into precisely defined location-based audiences using SafeGraph Places and Geometry. The result? Optimized ad-spend and superior campaign performance for their clients.

Read the case study >

Don’t Just Take it From Us

The most innovative companies currently use SafeGraph data. Will you join them?

Resources

Learn how Snap can start utilizing SafeGraph data today.